Digital Signage for Retail, Education, Corporate, Government, Hospitality & Health care
Engage your Audience. Connect effectively. Influence Response.
Overview
What is Digital Signage?
Do you have a message to communicate to your audience? A product to sell effectively? A piece of information to distribute anytime to anywhere? A warning to disseminate urgently? We live in a world that is bombarded with visual stimulation in diverse environments. Visual communication is a powerful tool. Integrated with the right suite of application tools, your messages reach your targeted audience with impact and ease at cost effective rates. SCALA's innovative InfoChannel suite brings visual communications to a new level with the seamless integration of computers, networks and displays to form the most powerful targeted mass medium; Dynamic Digital Signage!
Increase your ROI with the most scalable, flexible solution. Be a market leader. Achieve your communication goals effectively. Enjoy better sales revenue. Save operational costs. Get the best value for money. Deploying a digital signage network involves more than just knowing what tools to get or which technology to use. Why do some networks flourish while some fail? What is digital signage really all about? How do you make it work for you? It certainly involves more than just the deployment of networked displays for targeted information, advertising, entertainment or merchandising. We can help you.
Digital Signage can be found in the following industries
Digital Signage in Education
Information is critical in schools but students constantly face information overload which hinders your message getting across effectively. Creative, attention-grabbing digital signage can ease and boost the communication effort, benefiting parents, students and faculty alike as time-sensitive content can reach its intended audience or destination immediately from one remote location.. More
Digital Signage in Retail
Retail sales is getting more competitive and digital signage in retail makes perfect sense as stores compete for consumer profits and shoppers expect a state-of-the-art shopping experience. Retail digital signage helps increase revenue while keeping costs under control and has a proven track record of success for Point-of-Sale, In-store TV, Quick Service Restaurants, C-Stores, Grocery Stores, and Shopping Mall applications. More
Digital Signage in Corporate
Most companies encounter similar challenges in disseminating the right information to the right people at the right time via conventional modes of communication. Emails often go unnoticed, printed materials are costly, slow to deploy and fail to convey enough importance, immediacy or personalization. A corporate digital signage network helps improve inter-department communication and provides arresting updated information and announcements, keeping morale high and revenue growing. More
Digital Signage in Government
The immediate dissemination of crucial communication to the right people is a need in most government ministries. A government digital signage network provides the system for a fast, effective and efficient delivery to communicate crucial messages in times of emergency or to promote local community events, serve as a public announcement medium or use it to improve communication across agencies. More
Digital Signage in Hospitality
The hospitality industry is revolutionizing. Assisting travelers, tourists or hotel guests acquire the information they need to enjoy a fulfilling vacation experience has become a major industry. Digital signage screens that make one's stay or trip more pleasant have become a natural part of the hospitality landscape. Hotels and cruise ships deploy digital signage with end-to-end functionality for information screens, informative kiosks, promotions or even branding. More
Digital Signage As Digital Menu Boards
Dynamic and attractive menu boards deliver promotions to different demographics anytime and in anywhere, staying ahead of competition. Digital menu boards can help your business in many ways from altering consumer behaviors at the point of sale, enhancing your brand, scheduling your promotions during peak periods, managing your signage from a central location to increasing cross-selling and up-selling opportunities More
The need to create good looking content for digital signage network is no different from the need to create for TV/Magazines/Newspapers/Posters/Billboards.. etc. Here, I am not talking about the substance[…]
Read more...Zones, frames, whatever it is called. The less you have them in your screen the better. Bloomberg TV made it famous, until they realized that the more information you cram[…]
Read more...If in business cash is king, in digital signage, content is the king of all kings. So in this series of articles, I will talk about content for digital signage[…]
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Scala recently released version 5.1 that supports end users who operate their digital signage networks with Windows®7. Building on Scala Release 5, which supports the new range of low-cost media appliances, version 5.1 expands the capability to take advantage of Microsoft’s Windows 7. Scala Designer, Content Manager, Player, Broadcast Server, Bridge Server and Ad Manager are now compatible with Windows 7.
NewTek SpeedEDIT™ 2 is a resolution-independent video editor designed to work quickly and efficiently on any video project, from high definition (HD) to standard definition (SD) to Web. SpeedEDIT streamlines the editing process by eliminating unnecessary steps. All editing functions are performed directly on native clips, avoiding the need to transcode or pre-trim content.
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The Ce-Menu® is your very own in-house Digital Menu Board that allows the creation, distribution and playback of menu selections and other restaurant related information in compelling visuals and text. The Ce-Menu® Channel not only provides information in an effective creative manner but also helps to influence the point-of-purchase decision by your patrons.
The Ce-Campus® Built on the powerful technology of SCALA's digital signage solution, Ce-Campus is your very own in-house digital signage network or TV-like station for the creation, distribution and playback of compelling visuals to facilitate effective communications and educational intent within a campus..