The need to create good looking content for digital signage network is no different from the need to create for TV/Magazines/Newspapers/Posters/Billboards.. etc. Here, I am not talking about the substance[…]
Read more...Zones, frames, whatever it is called. The less you have them in your screen the better. Bloomberg TV made it famous, until they realized that the more information you cram[…]
Read more...If in business cash is king, in digital signage, content is the king of all kings. So in this series of articles, I will talk about content for digital signage[…]
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Whatever your media - traditional or digital signage networks - Scala's advertising management software provides you with the tools you need to run your business efficiently and effectively.The goal of any advertisement is to draw attention to the message of the advertiser regardless of media type. Whether it's digital signage, outdoor billboards, street furniture, truckside, transit signage or placed-based signage, with Scala Ad Manager, you can manage multiple media types using one contract. Simply put, Scala Ad Manager manages all aspects of your advertising business including inventory, contracts, scheduling, fulfillment, leasing and billing functions. |